Your role

As a Sales & Category Manager (m/f/d), you'll take ownership of the total revenue growth of our rapidly expanding functional tea line – with a strong strategic focus on scaling our Therapists & Doctors Network (TAN).

You’ll collaborate closely with internal teams and our sister companies, leveraging proven sales structures while driving your own initiatives. This is a high-impact role at the intersection of wellness, healthcare, FMCG, and product innovation – with real ownership and room to grow.

So, what can you expect to work on?

• Own revenue growth for our functional teas by identifying and activating growth levers across existing and new channels and customer segments.
• Integrate and leverage the existing TAN network: Connect Yoshi en to our sister company’s established network and build strong partnerships with therapists and healthcare professionals to drive the business.                
• Develop the product portfolio together with product development by identifying trends, gaps, and opportunities through market research and competitive benchmarking.
• Support strategic planning and operations through pricing, positioning, and market intelligence.
• Lead and coordinate integrated campaigns across DTC, influencer events and healthcare touchpoints.
• Collaborate cross-functionally with marketing, operations and sister companies to align go-to-market strategies.

Your profile

• 5+ years of experience in sales, trade marketing, or category management – ideally in FMCG, e-commerce, wellness, or healthcare.
• A strong commercial mindset and demonstrated success in driving revenue and category growth.
• Experience with DTC e-commerce and digital marketing (e.g. Google Shopping, influencer campaigns, events, PR).
• Proven ability to lead and collaborate across functions in fast-paced environments.
• Excellent communication skills – fluent in German and English.
• Analytical, hands-on, and pragmatic – with a strong sense of ownership and initiative.

What we offer

• An appealing discount on all of our Yoshi en products.
• We offer 28 days of paid time off per year plus up to 5 days off between Christmas and New Year.
• The Urban Sports Club membership, and a subsidy for the BVG ticket.
• Receive various discounts of up to more than 50 percent on attractive brands such as Flaconi, Bosch, Apple or Expedia.
• You will be given real ownership and plenty of room for new initiatives, as well as the opportunity to contribute your expertise and implement your great ideas.
• Inviting office spaces with access to plenty of organic teas and superfoods from around the world.
• We like to celebrate with each other! Regular tea & office parties, Christmas and summer feast

About us

As a multi-brand eCommerce group we are uniting brands such as Yoshi en, EdenEve and Dr. Schweikart, all driven by the principles of quality, fairness, innovation, and naturalness. Originating as sister companies of Sunday Natural and founded by Jörg Schweikart, these labels operate financially independent, each with its own distinct products and brand identities. Each brand is in diverse phases of business growth, possessing unique products and brand identities.

Yoshi en, born out of a passion for tea, comprises more than 20 tea experts and professionals from over 10 countries, eager to share their knowledge and love for tea. Yoshi en thus sees itself not only as a provider of quality teas and accessories but also as an advocate for contemporary tea culture and wholesome living.